Use Your Podcast to Grow Your Business
Without Ads, Sponsorship Deals, or Large Listener Numbers
Ready To Scale Your Business with Your Podcast?
Discover The Best Way To Create Clients through Conversations
When it comes to growing a business, most fall for ‘get yourself out there’ tactics.
But the truth is, for professionals like you, ‘getting yourself in there’ with the right people is what will really move you forward.
What most people don’t realise is having your own podcast gives you a platform to build relationships. Why? Because when you shine a spotlight on your ideal clients, powerful referrers, and joint venture partners you’ll create an ethical win/win situation. And that is only the beginning…
Leave Your Guests Wanting More…
Grow Your Business with ‘The Profitable-Pod Method’
Most podcasts are either pure entertainment or vanity projects that focus on likes and comments rather than actually making money. Narrow Podcasting shows you how to run a podcast to help you grow your business. By focusing not on the number of listeners, but the quality of the relationships you build.
Implement In Your Own Time
A self-led course created for business owners and marketing professionals who want to use Narrow Podcasting to get IN THERE with their ideal clients.
Only what you need to get started - Bitesize video lessons with worksheets, swipe files. No Facebook groups, communities, or other nefarious ‘value additions that cost you time.
“Thank heavens I met Toby Goodman when I was thinking about launching a podcast.
His insights about "pod-lationships" and his clever method made my podcast a powerful relationship-building tool. If you want to go beyond self-promotion and really have an impact, his method is for you.”
Dr. Kathy Sullivan
Astronaut, Diver, Geologist
“Essential reading for anyone running a business, this book reveals the real power of podcasting: forging relationships. Yes, podcasting is excellent marketing - but using Toby’s innovative and clear-sighted method, a podcast can powerfully help grow any business quickly and directly by creating unique spaces for human connection with existing and potential customers. Brilliant, approachable and practical, this book is the essential guide to profitable podcasting.”
JULIAN TREASURE
5-time TED speaker, author of ‘Sound Business’ and ‘How To Be Heard’, founder of The Sound Agency
Hi! I’m Toby Goodman
In a world full of vanity mirrors, real experts are often overlooked and undervalued. It’s no surprise the best people are disillusioned and overwhelmed. The solution is hiding in plain sight.
Create conversations with the right people that lead to sustained business growth.
Advisory
My head in your game?
Leave broadcasting to CNN and the BBC. Go Narrow with Pro Production
Talking to “many ones” is the key to using your podcast to get in there with only the right people. As a business owner, there is an expectation for you to create marketing material. If you want to grow your business at the exact same time you’re creating content, podcasts are the ultimate answer.
Done properly, they will feed all your content needs.
I’ll ensure your podcast remains in your control and positioned to help you build your business.